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I Built a Sales System That Sends Personalized Outreach to 73 Leads While I Sleep

The full architecture: discovery, scraping, AI-drafted emails, sequence management, reply monitoring, call briefs. All of it.

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The honest truth

You're manually prospecting. Your competitors won't be for long.

You spend hours finding leads, writing emails, following up, checking who replied. It's the most important work in your business and it's eating all your time.

What if you woke up tomorrow to 73 personalized emails sent, 12 replies flagged by intent, and a prioritized call brief with talking points? That's not hypothetical. That's what my system does every night.

This guide shows you exactly how it works.

What's inside

Six layers. One pipeline.

01

Discovery Layer

Google Maps Places API for targeted lead discovery. Search queries, category targeting, geographic filtering. How to find 30+ qualified leads in any niche in minutes.

02

Scraping Layer

Playwright browser automation for extracting email addresses from business websites. Rate limiting, error handling, storage in SQLite via Drizzle ORM.

03

Drafting Layer

Claude API for writing personalized emails that don't sound like AI. Context injection, brand voice files, ICP-specific sequence templates. Cost: ~$0.07 for a full 30-lead campaign.

04

Outreach Layer

Nodemailer + Gmail SMTP for automated sending. 14-day email sequences, volume management, send scheduling, sequence tracking in SQLite.

05

Monitoring Layer

IMAP integration for reply detection. Sentiment classification (interested / not interested / unsubscribe). Auto-reply filtering. Escalation rules.

06

Brief Layer

Daily call briefs sent at 6am and 2pm. Priority ranking (intake > replied > hot > warm > follow). Talking points, business context, one-tap call actions.

This is for you if

  • +You're doing outreach manually and it's killing your time
  • +You're technical enough to run Node.js scripts (or willing to learn)
  • +You want a real system architecture, not a SaaS pitch
  • +You serve local businesses or B2B clients

This isn't for you if

  • -You want a no-code drag-and-drop solution
  • -You're looking for a list of email templates (check The Prompt Vault instead)
  • -You don't do outbound sales

Who wrote this

M

Murph — Founder, VibeTokens

Twenty years building for the web. The last two focused entirely on AI-powered business systems. I run almost my entire business on Claude — sales, content, client delivery, operations. These guides aren't theory. They're documentation of what I actually do every day.

Want us to build it for you?

Claude Consulting — From $2,500

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The full architecture: discovery, scraping, AI-drafted emails, sequence management, reply monitoring, call briefs. All of it.

Questions? hello@vibetokens.io